VerdictAI
#5 in Best Eyeshadow Palettes

URBAN DECAY Naked 3, Soft Pink Neutral Eyeshadow Palette, Matte, Pearl, Metallic, Shimmer Finish, 12 Mauve Brown & Nude Eye…

Best for

Best neutral (Naked / Soft Glam)

Amazon rating

★★★★★4.7(3,243)

Amazon aggregate, one input among many in the Verdict Score

Verdict scoreGood
70/ 100

Based on 1 trusted source

Current price

$59.00

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Updated May 18, 2026 · 1 min read

URBAN DECAY Naked 3, Soft Pink Neutral Eyeshadow Palette, Matte, Pearl, Metallic, Shimmer Finish, 12 Mauve Brown & Nude Eye…

Sources behind this verdict

10 reviewers weighted by source trust

Methodology →

The consensus

What reviewers found

Synthesized across the trust-weighted source mix below.

Across the reviewers we read, the full-size Naked 3 occupies a complicated spot: it remains one of the most recognized soft-glam neutral palettes on the market and carries a 4.7 Amazon average over 3,243 reviews, but the specialist-community verdict is harsher than the star rating suggests. A high-trust r/MakeupAddiction thread bluntly titled the palette a disappointment, citing chalky lighter shades and minimal pigment, and r/MakeupRehab and r/Makeup users echo that the formula has slipped compared to the original Naked and Naked 2. Where reviewers do agree: the rosy-mauve color story is genuinely flattering for soft everyday looks, the shimmers (particularly the deeper ones) still perform, and the included mirror and brush make it a self-contained option.

What reviewers liked

  • Rosy-mauve soft-glam color story is widely considered flattering across skin tones
  • Deeper shimmer shades still perform well per community reviewers
  • Includes mirror and double-ended brush — fully self-contained
  • 4.7 Amazon average across 3,243 reviews shows durable retailer popularity

Where it falls short

  • High-trust r/MakeupAddiction thread explicitly calls the lighter shades chalky with zero pigment
  • Sephora reviewer in the signals flagged significant fallout
  • At $59 it's substantially more expensive than ColourPop alternatives that reviewers say match or exceed it
  • Specialist communities widely consider it a step down from the original Naked formula

Across the reviews

Synthesis · not our verdict

Across the reviewers we read, the full-size Naked 3 occupies a complicated spot: it remains one of the most recognized soft-glam neutral palettes on the market and carries a 4.7 Amazon average over 3,243 reviews, but the specialist-community verdict is harsher than the star rating suggests. A high-trust r/MakeupAddiction thread bluntly titled the palette a disappointment, citing chalky lighter shades and minimal pigment, and r/MakeupRehab and r/Makeup users echo that the formula has slipped compared to the original Naked and Naked 2.

Where reviewers do agree: the rosy-mauve color story is genuinely flattering for soft everyday looks, the shimmers (particularly the deeper ones) still perform, and the included mirror and brush make it a self-contained option. Sephora-sourced reviewer in the signals complained specifically about fallout, which is a recurring theme in the formula complaints.

We're keeping it on the list because the soft-glam neutral category is what this palette defined, and for users who want that exact color story in one place it remains the obvious pick — but at $59, the price gap versus ColourPop alternatives that perform as well or better is the legitimate criticism reviewers keep raising.

Key specs

Source: Amazon listing
12 SOFT PINK EYESHADOW SHADES - Indulge in the ultimate everyday neutral palette and create everything from natural eyeshadow looks to sultry pink smokey eyes that dial up the drama at night. Featuring 12 rose-toned neutrals in warm and cool shades, this palette includes a variety of colors ranging from soft, delicate pinks to deeper, richer burgundy and mauve that flatter a range of complexions.
VEGAN & CRUELTY FREE - Shades include
Strange (pale satin-matte pink), Dust (pale metallic pink shimmer), Burnout (light peachy-pink stain), Limit (light dusty rose matte), Buzz (rose metallic shimmer), Trick (light metallic copper shimmer), Nooner (medium pinky-brown matte), Liar (medium mauve metallic), Factory (pinky-brown satin), Mugshot (metallic taupe shimmer), Darkside (deep taupe mauve shimmer), and Blackheart (smokey matte black)
BLENDABLE & VELVETY COLORS - Each shade has a blendable, creamy texture & lasts up to 12 hours for long-lasting and vibrant eye makeup looks. Use them solo or layer to create endless looks, from a monochromatic wash of color to bold, smoky eyes. Use shimmer shades to highlight the eye, brow, and cheek. Use deeper shades to fill brows or create faux freckles.
HIGH-QUALITY PIGMENT INFUSION SYSTEM - Every shade in our paraben-free, sulfate-free, and phthalate-free eye shadow palettes features our proprietary ingredient blend that supplies velvety texture, rich color, and extreme blendability.
COMPLETE YOUR EYE MAKEUP LOOK - Prime lids with Urban Decay Eyeshadow Primer Potion for more vibrant color and all-day, crease-free wear. For extra intensity and to finish your eye makeup look, pair with the waterproof, long-lasting 24/7 Glide-on Eyeliner Pencil. Mist your brush with All Nighter Setting Spray to make these shades last even longer.

What customers say

2 verified voices
The Naked3 was a big disappointment, any of the 3 brands I owned had better formula. The colors are mutes, the shimmers are slightly more than satin but don't ...
Supportingvia r/Makeup
I got Naked 3 when it first came out and I recently swatched it on my arm and was shocked. The colours look great on their own but once you try ...
Supportingvia r/MakeupRehab

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Video review

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Naked 3 Palette Review & Demo” · YouTube

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