Brand profile
Apple
13 models synthesized across 8 categories. Apple earned 6 top-pick spots in our roundups.

#1 in Laptops
Apple 2025 MacBook Air 13-inch Laptop with M4 chip: Built for Apple…
Best for Best Mac
92Excellent
#1 in Wireless Earbuds
Apple AirPods Pro 3 Wireless Earbuds, Active Noise Cancellation, Live…
Best for Best for iPhone
91Excellent
#1 in Bluetooth Trackers
Apple AirTag (2nd Generation): Tracker for Keychain, Wallet, and More; Locator…
Best for Best for iPhone (AirTag)
91Excellent
#1 in Luggage Trackers
Apple AirTag (2nd Generation): Tracker for Keychain, Wallet, and More; Locator…
Best for Best for iPhone users
91Excellent
#1 in iPads
Apple iPad Air 11-inch (M4): Liquid Retina Display, 128GB, 12MP Front/Back…
Best for Best overall
91Excellent![Apple Watch Series 11 [GPS 42mm] Smartwatch with Rose Gold Aluminum Case with…](/_next/image?url=%2Fimages%2Fproducts%2Fe42043bd60e186d3.jpg&w=3840&q=75)
#1 in Smartwatches
Apple Watch Series 11 [GPS 42mm] Smartwatch with Rose Gold Aluminum Case with…
Best for Best for Apple ecosystem
90Excellent
#2 in iPads
Apple iPad Pro 13-inch (M5): Ultra Retina XDR Display, 256GB, Landscape 12MP…
Best for Best iPad Pro (M-series)
89Great
#3 in iPads
Apple iPad 11-inch: A16 chip, 11-inch Model, Liquid Retina Display, 128GB…
Best for Best budget
86Great
#3 in Wireless Earbuds
Apple AirPods 4 Wireless Earbuds, Bluetooth Headphones, with Active Noise…
Best for Best for open-fit comfort
85Great
#4 in iPads
Apple iPad Air 13-inch (M4): Liquid Retina Display, 128GB, 12MP Front/Back…
Best for Best for note-taking
84Great
#3 in Wireless Chargers
Apple MagSafe Charger (2 m): Wireless Charger with Fast-Charging Capability
Best for Best fast charging (15W+)
83Great
#5 in iPads
Apple iPad Pro 11-inch (M5): Ultra Retina XDR Display, 256GB, Landscape 12MP…
Best for Best compact Pro
83Great
#4 in Wireless Keyboards (Productivity)
Apple Magic Keyboard with Numeric Keypad: Wireless, Bluetooth, Rechargeable…
Best for Best for Mac
82Great

