Brand profile
e.l.f.
10 models synthesized across 9 categories. e.l.f. earned 1 top-pick spot in our roundups.
#2 in Setting Sprays
e.l.f. Power Grip Dewy Setting Spray, Ultra Fine Mist Made With Hyaluronic…
Best for Best dewy / luminous
86Great
#1 in Dewy / Luminous Foundations
e.l.f. Halo Glow Liquid Filter, Complexion Booster For A Glowing, Soft-Focus…
Best for Best overall
85Great
#2 in Concealers
e.l.f. Hydrating Camo Concealer, Covers Blemishes & Under-Eye Circles…
Best for Best drugstore (under $15)
84Great
#2 in Eyeliners
e.l.f. Liquid Eyeliner, High-pigment Liquid Eyeliner With Extra-Fine Brush Tip…
Best for Best budget
83Great
#2 in Oil-Based Cleansers & Balms
e.l.f., Skin Holy Hydration! Makeup Melting Cleansing Balm, Face Cleanser and…
Best for Best budget
82Great
#3 in Blush
e.l.f. Primer-Infused Matte Blush, Long-Lasting, Lightweight & Buildable Powder…
Best for Best budget
82Great
#4 in Eyelash Tools & Falsies
e.l.f. Pro Eyelash Curler, Stainless Steel Lash Curler, Long-Lasting Natural…
Best for Best budget
81Great
#6 in Eyebrow Pencils & Gels
e.l.f. Wow Brow Gel, Volumizing, Buildable, Wax-Gel Hybrid, Creates Full…
Best for Best volumizing tinted gel
81Great
#4 in Eyeshadow Palettes
e.l.f. Perfect 10 Eyeshadow Palette, Ten Ultra-pigmented Shimmer & Matte…
Best for Best drugstore (under $15)
80Great
#5 in Blush
e.l.f., Monochromatic Multi Stick, Creamy, Lightweight, Versatile, Luxurious…
Best for Best stick
79Good