What age is appropriate for fashion dolls like Barbie?

Most mainline Barbie playsets, including the Gymnastics and Horse sets in this roundup, are labeled 3+ by Mattel and reviewers at Walmart and Amazon broadly agree they suit ages 3 to 7. Collector-oriented dolls (like Barbie The Movie Margot Robbie doll) are technically 3+ but reviewer commentary skews adult-collector. For older kids who want articulation and styling, 6 to 10 is the sweet spot reviewers describe.